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Division Trade Marketer
v1678502

Valeo Sistemas Automotivos
  • Ícone de salário
    Não informado
  • Ícone de localização
    Cordoba
  • Ícone de hierarquia
    Supervisão/ Coordenação
  • Ícone de relógia
    Anúncio expirado

Mission

Both in terms of strategy and operational deployment :

- Ensure convergence and consistency between product marketing and sales

- Pilot development of the given market with the aim of promoting the sales results of the existing distributors and appoint those of new distributors

 

Responsibilities:

Champion for structural market analysis :

·         Manage Market Studies : Information gathering by sales team / External research projects / customer survey

·         Market quantification and Competition analysis, including market watch and research if necessary

·         Regularly updates the crosslists for given perimeter

 

Contribute to the implementation of the distribution strategy for the allocated perimeter:

·         Analysis and follow up of Customer development plans (CDPs)

·         Marketing contributor to the preparation of the sales budget and yearly listings

·         Monthly sales analysis, report and follow-up

·         Corrective Action Plans (CAP) draft

 

Responsible for promotion, communication services and sales animation activities related to product lines:

·         Efficient use of a delegated marketing-costs budget

·         Promotions design and follow-up:

·   Prepare / Review promotion calendar on an annual / quarter basis

·   Prepare cost/benefit analysis and KPI’s for all promotions

·   Use CHLOE to manage and monitor price increase implementation / promotion launch

·         Coordination of local deployment with trainers/Sales force, detection of synergies between areas

·         Definition and follow up of key customers, and according tailor made marketing plans if any

·         Look after communication (media, convents, open houses) trainings and factory visits

 

Liaise with product marketing, fields and sales for sales and marketing operational tasks/ requests :

·         Day to day coordination / monitoring of monthly corrective action plans according to monthly results & follow up with sales

·         Visit clients and prospects on a regular base, incidentally alone

·         Give support for product-technical questions to customers and customer service

·         Customer Complaints (root cause/solution)

 

Partner of product marketing regarding pricing approach:

·         Contribution to the yearly price list exercise

·         Formulate range and pricing needs, based on market developments and competition analysis

·         Keep the pricing and information info-Bulletin up to date

 

Give the marketing input for given perimeter to the monthly demand planning exercise:

Draw up of monthly forecasts for procurement;
Contribution to product lifecycle meeting.

 

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Inglês Fluente e Espanhol Fluente.

 


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Valeo é um fornecedor automotivo, parceiro de todas as montadoras no mundo. Como uma empresa de tecnologia, a Valeo desenvolve produtos e sistemas que contribuem para a redução das emissões de CO2 e para o desenvolvimento de uma condução intuitiva.